Support for every part of your practice.

In addition to offering more than 20 years of innovation, Invisalign is a trusted partner in helping you to grow your practice.

Consumer Awareness

Many prospective adult orthodontic patients request Invisalign treatment by name. We’ve invested $150M in advertising worldwide — from TV campaigns to social media presence - to raise public awareness and demand while reinforcing the doctor-patient relationship.

Smile Concierge Team

The patient concierge team helps consumers who have completed a smile assessment at to schedule appointments with Invisalign providers of their choice, in their area.

ADAPT Consulting Service

Doctors who participate in our ADAPT program increase their total case profit by 15% within 6 months of implementation, on average.1 This data-driven, fee-based consulting service, which includes virtual 1:1 training sessions that focus on your needs, is a great way to optimise your flow and transform your practice.

In-practice marketing

In addition to investing in consumer marketing programs to drive patients to your practice, we offer in-practice marketing materials to help ignite interest and conversations about the Invisalign system. Customisable brochures, posters and more to support consumer conversion along every step of the patient’s journey.

1 Based on a sample size of 31 orthodontic practices (from Belgium, France, Japan, Malaysia Netherlands, Norway, Singapore, UAE, UK, and US) with an average of 6 months in the ADAPT service. Total case profit increase is an estimate based upon the average increase in total case starts (W&B and Invisalign) and the average proportional increase in Invisalign case starts, comparing pre and post ADAPT data with the following assumptions: Wire and brackets (W&B) ASP = $5000 and W&B lab fee = $300; Invisalign ASP = $6000 and Invisalign lab fee= $1256. Total case profit means the total revenue of all case starts minus the total lab fee costs and does not include other expenses. Pre-ADAPT periods were normalized at practice level based on practice's tenure in the ADAPT service to account for seasonal adjustment.